DELIVERABLES
Packaging
Marketing Collateral
Promo Items
LORD HOBO BREWING CO
Lord Hobo Brewing Co is world famous for their craft style-defining New England beers. We assisted in creating packaging & collateral from the ground up for a few of their new releases. Through heavy research and elbow grease, we created identities which stuck to their free-spirited yet sophisticated brand aesthetic.
Drink like royalty. Get some
BEER INFO
ABV: 5.5%
Malts: Pilsner, Pale 2-Row
Hops: Simcoe, Amarillo
FREEBIRD ALE
With a name like Freebird, this can had a lot to live up to. Drawing inspirations from classic cars, namely the Firebird Trans-Am, motorcycle culture, and good ol' fashioned rock & roll, we developed an illustration to interact with the LHBCo brand and give this can it's wings.
This beer embodies everything it means to let loose, be yourself and soar. Freebird is a beautifully crafted golden ale brewed for those who fly to the beat of their own wings. Hops take a back seat to sweet and crisp malt flavors and a touch of fruitiness produced by the fermentation process. It's the easy drinking beer that will have you chanting for an encore!
BEER INFO
ABV: 6.17%
Malts: Pilsner, Pale 2-Row
Hops: Simcoe, Amarillo
617 - TITLE TOWN
Boston is steeped in a tradition of greatness and beer. We set out create a design that captured the winning spirit of the town. 617 made its debut at the Boston Red Sox home opener at Fenway Park. The design needed to reflect all things Boston, the grit, the attitude, the boldness and the victories.
Anyone can compete, but only the elite are champions. #THATS617
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Branding Kit
An in-depth PDF showcasing our process from concept to completion.
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