PACIFIC APARTMENTS
Branding a creative community situated in downtown Santa Cruz.
Pacific Apartments embody coastal California living and promote a healthy lifestyle. We created an identity system to capture the community's health-conscious atmosphere through organic design elements and promote it's proximity to nature's beauty.
"Go ahead and enjoy yourself in this quintessential beach town"
Deliverables
Branding
Messaging
Copywriting
Website Design
Brand Guidelines
Floor Plans
Site Plans
Stationery
Exterior Banners
Social Media Assets
Craigslist Ads
Signage












